The United States is infatuated, no, in love with pickup trucks. Along with SUVs, it’s a staple vehicle in American media, from TV shows like Dukes of Hazard to classic films like No Country for Old Men.
And in a recent report by news outlet CNBC, 2017’s most popular vehicle for Americans earning $200,000 or more annually wasn’t a Ferrari, a Lambo, or a Mercedes. It was a Ford. The Ford F-150, to be exact.
CNN crowned the model as the most important vehicle in America. It’s not hard to see why. More than 32 million Americans bought the model, even with its hefty $53,000 price tag. The F-150 made up over a third of the company’s sales that year.
So what makes the pickup truck so desirable that it zoomed past its luxury-brand competitors?
It’s a Great Tool
Pickup trucks, before they became the suburban stars that they are today, were initially made to be utility [...]